I need to let you know that Whitney and I are on opposite sides of this kids backpacks debate. She likes to let her children pick their own backpacks and make them happy. Buying one each year or two is a victory in her family. That’s all well and good, but my vision of success is that my child own one backpack forever! And I do mean that he gets married and brings his kindergarten backpack on his honeymoon. If you’re down with my ridiculous philosophy, keep reading.
My Very Strong Opinions About Kids’ Backpacks
Back to school shopping. Ugh. As I walk through Target and see the many character-themed backpacks trying to leap into my shopping cart, I remember why I must make this journey alone. Back-to-school shopping is no place for kids. Alluring as my sons might find these school bags, they will never come home with us.
I insist on purchasing high-quality backpacks only.
Lands’ End, Eastpak, Pottery Barn, L.L. Bean, JanSport, REI, I’m looking at you. Buying a sturdy backpack means two important things:
- It will last longer.
- But if it doesn’t, it will be repaired or replaced for the lifetime of the backpack. As in, never buy another backpack again!!
So the $30 to $50 you spend on a good strong pack will more than makeup for the annual purchase of a $20 crappy-zipper, break-before-the-year-is-out school bag. Though my cheap gene shudders at paying nearly $60 for a kid’s backpack, I know it will withstand many years worth of aggressive treatment.
My kids are going into first, fifth, and seventh grades this year and their backpacks have stood the test of time. That’s it. For real. Let me tell you the specifics and break down my recommendations.
Sounds too boring? Of course, kids should be kids. Though I might want to borrow my kiddo’s solid color backpack, his buddies shouldn’t know his mama makes him suffer. If your child still wants to personalize, there are many ways to make a plain pack seem more childlike: LEGO keychains, silly zipper pulls, labels and stickers (now with emojis!), free printable star wars tags, or all of the above. Homemade lanyard and some dog tags and we’re good to go! I have been delighted that this method completely satisfies them.
Alright, with that out of the way, here are a few picks of high-quality backpacks (that I hope do not fall victim to the blogging curse of breaking because I said nice things about them).
Best Kids Backpacks
Best Pottery Barn Kids Backpacks
Check out the Mackenzie Backpack from the kid’s line. This little gem can be purchased based on the size of your little kiddo, ranging from sizes pre-k to large. In addition, your child’s name can be sewn into the front of the backpack, assuring it won’t be mistaken by another child’s as their own. Plus… how cool would it be for them to show off their very own PB kids backpack that’s 100% personalized to them? Check All of their awesome Kids & Toddler backpacks out here!
PB’s Mackenzie Aqua Unicorn Backpack
PB’s Mackenzie Blue Skateboard Camo Laptop Backpack
PB’s Mackenzie Navy Solid Glow-in-the-Dark Backpack
Pottery Barn Teen Backpacks
These are by far the most decorative backpacks my kids have because, well, they are both stylish and surprisingly quite durable as they are meant for teens. I did not believe it at first but the sales rep convinced me and I do have to say, they last pretty well. I lean towards the PBteen line as they seem more durable and wearable long past childhood. It is also pretty cool that you can add a personalized touch by getting their initial or name embroidered. You can check these all out online or at your nearest Pottery Barn store.
PB’s Gear Up Navy Deco Medallion Backpack
PB’s Gear-Up Supernova Backpack
PB’s Gear-Up Yellow Neon Circuit Backpack
Sport BackPacks
If your kids are like mine, they are addicted to all things sports. I have found that some brands build some pretty weak backpacks but the one that is consistently a solid backpack is Adidas. We love this Adidas Classic 3s Plus Backpack. My son has had it for 3 years now. Check it out here!
Lands’ End Kids Backpacks
We had a Lands End Featherlight for five years before the water bottle mesh started fraying after being dragged along the sidewalk every day. I should’ve kept it because now they’ve discontinued one of my all-time faves! Lands’ End accepted it as a return and replaced it for the full value I paid. The replacement ClassMates pack is $44 to $54 depending on colors, patterns, monograms. Machine washable. We have it and love it dearly, I even sprung for the monogram. Check out all their backpacks here!
The Handled Canvas Backpack is one of my current favorites. I can see my kids carrying it for years, and it is one option that I might just have to borrow from them on occasion! Check it out here.
My kids modeled some of the newer styles, like the Classmate Medium and Classmate Rolling. We really loved both the prints and the durability. I was surprised by how much my daughter enjoyed the rolling option!
JanSport Packs
These popular kids backpacks are available on Amazon in different sizes and a gazillion colors. The Classic SuperBreak is good for your grade-schooler, while I’d suggest a Half Pint for your preschooler. They both range from about $20 to $40 depending on which color combo you choose. If I could steer you gently toward a darker color to hide the dirt, I would do that, but I feel like I’ve already been so bossy by making you put down the unicorn bag with monogram and glitter and the cool cats print. The JanSport comes in so many colors and patterns, all I ask is you consider how long each option will last!
If you’ve got a big kid and schooling has started to get more serious, I would suggest the Big Student Classic Pack. It is the perfect size for 5th graders and above and allows for optimal organization. Check out current prices here!
If you have a top-notch Jansport with a broken zipper floating around your house from childhood, you should see if the good folks will fix it for you. Check out the Lifetime Warranty policy they have here! My husband had his old high school backpack shipped off to “camp” for zipper repair and now it’s good as new. More than 20 years later!
LL Bean Kids Backpacks
Jump into the world of quality packs from LL Bean. Check out all of their designs and current pricing here! In a similar class to Jansport, I bring you the LL Bean Deluxe Book Pack. It might just be the only backpack you ever need to buy because it has a large capacity but is still nice and lightweight. Some styles are on sale for about $39, but they usually run about $49. Every year there are fresh fabrics to choose from. This year, I’m leaning toward this fresh mint with a grey trim.
LL Bean Rolling Backpack Options
In addition to their already wonderful, lightweight backpacks, LL Bean has the option of a rolling backpack. If your child prefers to pull along their books and goodies, this may be just the option to choose. Here is the current pricing!
The North Face Kids Backpack Options
Sorry, North Face, you’re a great brand but your kids’ backpack selection looks to be a bunch of rip-offs with the possible exception of the Mini Berkeley, which runs about$40. I do really love this Taupe Green color! Whitney might steer you to the little Sprout bag, but that is because she believes that kindergartners and preschoolers need adorable small backpacks.

North Face Mini Berkeley backpack seems to balance quality and price.
REI Backpacks
Holden picked an REI Big School Backpack for 2nd grade because he liked all the extra pouches. After four years, it still looks nearly new. It would have completed his 6th-grade year with a few extra key chains and patches, but it finally was deemed too small. Despite the fun colors and patterns, the big school backpack seems to have been discontinued, which is total bullshit. Faced with today’s overpriced options at REI ($149?! F that!), I would encourage you to browse REI-outlet.com for close-out deals. It’s worth browsing because if you can find a deal they are truly great kid’s backpacks. If you are willing to spend the big bucks, the REI Co-Op Workload Pack is a wonderful backpack. Your kiddo will be able to carry it comfortably and it has tons of pockets. Buy yours here!
I suspect you will get your money’s worth for about $40 to $60 at REI. Holden used his REI backpack for first grade with great success; it easily fit his folder and lunchbox. The only problem was that the whistle fell off (I suspect user error), and this is where I reaffirmed my very strong opinions. REI attempted to repair this backpack free of charge. When they couldn’t, they offered to return or exchange it. That’s what I’m talking about. Thank you!!
Going rogue with your kid’s backpack?
Some of you cannot be convinced by my strong opinions. I implore you to test the hell out of the zippers when you choose a backpack and here’s how:
- Pretend you’re drunk — or actually get drunk — and zip and unzip until you lose count.
- Put your stuff in the bag and then walk around with it half-zipped to see if the zipper gives out the rest of the way or secures your load.
- Ask your BFF to wear the bag and then try to climb on his/her back. Claw at the zipper. I’ve been led to believe that’s how backpacks get treated on the playground.
Lunchpails
I couldn’t leave you hanging with just the best kid’s backpack options. Of course, I had to include some of my favorite lunchbox options. Just like with backpacks, I think it is super important to find long-lasting lunchboxes that really get the job done.
ECOlunchbox-
If you are looking for an eco-conscious option ECOlunchboxes are fantastic. My daughter loves her Furoshiki ECOsnacksack Kit, and though this option has been discontinued they have other kid-friendly lunchboxes we adore. The Furoshiki ECOlunchwrap Kit is very similar to what my daughter has, and includes the bamboo spork she raves about. BONUS- you do your part to help protect the planet by reducing waste while saving cash on Ziploc baggies!
OshKosh/ SkipHop-
This year OshKosh B’gosh partnered with SkipHop to create an adorable line of backpacks and coordinating lunchboxes. My 4-year-old was all about matching so we opted for these and are pleased with the quality. The added zippered pouch on the front is nice and we like the mesh pouches inside too. Learn more about these over on my Global Munchkins blog. I’ve got some great back to school tips over there as well!
+++
Note: This post was not sponsored, but some affiliate links appear, for which I may earn a few cents. Mostly, I just thought you ought to know my very strong feelings before you lay out your own hard-earned money. You’re welcome.
As a rookie mom and a veteran primary teacher, I whole-heartedly agree! Characters and fads drive me nuts! Also, I’ve had an LLBean backpack since high school and that was a while ago! Seriously, I think the backpack is 15-20 years old and it’s been used for everything from school use to weekend trips to being used as a diaper bag on a recent trip. I wouldn’t trade it for the world.
I agree that LLBean is a good choice; however, be aware that they have recently changed their repair and exchange policy. My son’s zipper broke within the first year. We finally took it to be replaced, but it took all kinds of moving heaven and earth to get them to honor that agreement. They expected me to still have the receipt after two years and had no record of my purchase in their system since I didn’t share my information with them at the time that I bought it. Buyer beware!
I agree. I hate the backpacks that break after a few months.
I’m 30 years old and I still have a Jansport & 2 LL Bean backpacks I’ve had since high school, now used to haul around gym clothes and Roller Derby gear.
mec.ca is another (canadian) retailer that sells high-quality backpacks with a similar repair/replace policy.
I can’t agree with you more about shopping without kids. I was out picking up items for my friend’s kid(mine is only 2) and ran into someone I knew shopping for supplies with their grandkids(8-13). I couldn’t believe she allowed them to choose “cute” poor quality pens, binders, etc.
Thats a great grandma . That’s what we do!
I agree with a high quality back pack but I have problems with people who abuse the LL Bean’s policies. Yes they will replace a back pack fo a broken zipper, rips, etc. But seriously if you have had a back pack for 10 years and kick it around on the ground as kids do or stuff it to the rim till the seams burst then that isn’t exactly poor quality, it is wear and tear abuse and the backpack should not be sent back. Yes LL Bean will still take it back but I think it is morally wrong to do so. I may be in the minority as I know people who have done this with not only backpacks but with dog beds that their misbehaved dogs chewed through. Don’t take advantage of companies like that!
As a safety note… you should not monogram your child’s name on a backpack or lunchbox. A monogram is fine, but you don’t want strangers to have the ability to call a child by name. FYI.
What about LL BEAN>?
My son got his Dad’s (never used) LL Bean backpack last year and it is still going strong and will be used for the next few years till it gets too small for his stuff. I attached all different types of Lego Star Wars key chains to the zipper pulls and though a few of them have had piece or two broken off, they are still going strong. I was going to take it to an embroidery place to have something embroidered onto it but decided against is as when he outgrows it his sister can add her own zipper pulls to personalize it when she gets it. So many of his friends had 2 or 3 of those character backpacks just over the year of kindergarten I was so glad we stuck with the LL Bean one. It doesn’t even look used!
I agree I think I still have 2 or 3 backpacks from 8th grade which are now about 15 years old that I’ve washed, dryed, carried about 6 million pounds of books in on a daily basis all through school, turned into gym bags, diaper bag, my exhusband’s work bag, and a vast amount of other things and it is now a back pack again 15 years later… L. L. Bean and I are good friends because of it
I completely agree with this post. A friend emailed me the link because she knew I’ve been looking! I’ve narrowed it down to Lands End and LL Bean..
My 3 year old had a LL Bean backpack last year for school and it still looks brand new. Bonus, I paid $30 for it, with personalization. I would much rather spend a little more than buy a bag that falls apart.
I love these comments. It sounds like if I ever need to buy another backpack, it ought to be from LL Bean.
Via http://www.babycheapskate.com: Want 25% off your purchase at LandsEnd.com? Use coupon code RAINBOW and Pin 5580.
Thanks for this post! Totally agree. Do you have similarly strong opinions/ thorough analysis on lunch bags & boxes? I have tried a number of brands of lunch bags and still have yet to find one that really impressed (performance or design wise). This year we’re trying 2 new brands and hoping for success.
Totally agree. Like many of the posters, I had great experiences with LL Bean and Jansport. I carried the same LL Bean bag from 3rd grade through 12th grade. Now I have one from Eastern Mountain Sports that has held up amazingly for around 15 years. Definitely the right decision. You can buy your son character themed folders and notebooks that wouldnt last more than one year anyhow!
Hear you on paying a bit more for quality. A good backpack will also provide padding and back support for little ones, compared to the flimsy “fly by night” backpacks. This is becoming increasingly important given all the books, materials, projects, etc. kids have to carry back and forth these days.
I love Lands End and REI. They have great quality products.
I totally agree with the fact that a sturdy bag which lasts the whole year is much more valuable. Plus adding some accessories adds to the personality.
My kids are very rough on their stuff.
@Jen I wish I had a good lead on lunchboxes that would hold up. I’ve been using the Laptop Lunchbox system for years but I keep having to replace it because the zipper gives out so I don’t think I can recommend them very strongly.
@Jen and @Heather: I love love love the Built NY lunchboxes: http://www.builtny.com/lunch-kitchen-cat.html
I actually love all their products. The issue is they are kind of pricey ($20-$30). Washable, durable, adorable, and perfect for me. Not sure I’d get one for kiddos because their lunchboxes tend to get lost or left places. While I agree with durable, long-lasting backpacks, I would let the kids get what they want with a cheap lunchbox – but that’s just me!
@Jennifer, oh yes, my kids LOSE their stuff a lot. I’m a huge fan of labels and always trying to figure out which stuff should be purchased in bulk and which should be built to last…
Disposable: sweatshirts, other clothes
Durable: shoes, backpack, lunchbox
Oh Heather I love that you posted this! I’m backpack shopping for my soon-to-be kindergartner. I love the featherlight from lands end. Did you get the small or the medium? I can’t decide which! I might order both and return the one I don’t like. You said yours seems a big big on him, so that’s why I was asking the size…
I never knew that Jansport fixed/replaced backpacks! I have had a few over the years that ripped and I just figured that came with the territory. Years ago I found a good one with a leather bottom which solved the tearing problem, but sadly an ex-boyfriend got it during the split (small price to pay…). I do have a cute Sesame Street Jansport backpack that I snapped up when the Sesame Street store went out of business years ago. My 2 year old loves it already, so hopefully when she’s older I can convince her it’s cool to use for school!
My sister and I both had LL Bean backpacks in high school in the 90’s. The bags were stored at our parents house (unused) until a few years ago when I finally found them. All the seams and zippers were fine, but the waterproof coating on the inside was completely flaking off. I called them up and they happily replaced them. We both continue to use our (new) backpacks many years later.
REI has great return policies. My husband had a fleece jacket from about 10 yrs ago that looked brand new but the zipper was busted. Because we are members, they had all the purchase info attached to our account and replaced it and gave a $4 refund because the price of the jacket had gone down by that much.
I know that Lands End is supposed to have good return policy for defective items, but I have been less than satisfied with it when trying to return things (like a down jacket with multiple busted seams after 1 season of wearing). So I am sticking with LL Bean and REI for backpacks and anything else that they sell!
Heather, I went with laptop lunchboxes this past year partly based on a blog post I remember from you years ago. I feel like I spent years trying to find a lunch system that was well-put-together and wouldn’t get stinky like so many of the soft-sided lunch boxes do when stuff spills out into them, no matter how much you clean. Mark was aghast at the expense for 2 full sets and was sure the kids would lose parts, but I found they lasted all the way through the school year really well and I loved not having to hunt and peck all over our cabinets for stuff to put their food in. We just washed everything out overnight and started fresh (or washed in the dishwasher, top rack). I feel like we saved 100s of plastic baggies from ending up in the landfill too . . . so all in all we were really pleased with the bento boxes from Laptop Lunch. BUT, by the end of the year we had the same problem with the outer carrying cases. They weren’t even stinky (the bento boxes contain stuff so well!), but the zippers broke. So disappointing. I am buying new cases this year because the bento part is still like new, but I’ll be so bummed if they break again a second time. Wish they would fix/replace like LL Bean. Agree wholeheartedly about the backpacks. The cheapie Target one we bought Molly for Kindergarten didn’t even make it halfway through the school year. Often you can find the high quality brands (Jansport, etc.) at Ross or Marshall’s for much less than typical retail.
@Alissa, I’m so sad about the state of Laptop Lunchboxes. Here’s what’s so funny (ha!). My original (from when Holden was TWO) is still going strong but many of the cases we’ve had since have only lasted for a year. Zippers break, mesh frays, other weird damage occurs. Especially because I’ve been such a vocal fan, I feel especially disappointed that the carrying bags are falling apart.
When I call and complain to them within a year of purchase, they happily replace. After that, not so much.
My friend, and lunchbox expert, Wendy is trying to find from her avid community what high quality outer bag to use with the LL system. Stand by.
@Erin G, I don’t know which size I bought. That’s terrible, right?
Oh thank you! I have been debating whether I should just buy a plain, sturdy one for Brooklyn or let her do the fun shopping to pick one out since she won’t get the fun experience I always had of shopping for school supplies, since her school doesn’t provide a school supply list. I got an LL Bean catalog a couple weeks ago and had been leaning toward them…
I mean Land’s End not LL Bean:)
Cara, I can never keep those two brands straight!
Can I chime in with another brand? LL Bean! AND…if they zipper breaks, constantly snags or whatever they will the backpack for you (or replace it if need be). they guarantee their backpacks. My oldest is 15 (and the oldest of 5). I’ve used LL Bean backpacks since he started kindergarten and the bags have been handed down and reused multiple times. I got a red one in junior high that I left at home when I graduated that my dad still used after I left home!
Also, LL Bean has free shipping, and often offers an extra 10% discount code.
(I am in no way affiliated with LL Bean. just love their quality!)
Thanks Erin, I am thrilled to hear that about LL Bean! I’m also in the market for kids starter luggage and I love to think that a duffle that fits an 8YO child inside could become the adult man’s gym bag.
I’ve had my own LL Bean backpack since I was in 7th grade (I’m now 30) and I still use it for overnight trips. They last FOREVER!
Yes yes yes! High quality backpacks all the way! I have the comic one above for my son (it’s headed into it’s 2nd year) and I’m ordering a 2nd Lands End pack for my daughter. They are worth every penny!
I believe in LL Bean! They’ve got pribts for all ages and their bags are sturdy. We bought 4 Deluxe Book Packs last year. 3 of them were still in great shape at the end of the year, and the exchange process for the 4th was unbelievably easy AND free (didn’t even have to pay shipping in either direction!) We’ll be sticking with them. 🙂
I had no idea about the lifetime warranties….and I have six kids! I will digging through our backpack graveyard (the back of the closet) and seeing what’s in there today.
I had my Jansport backpack all through high school and college. I loved that backpack.
My daughter is starting K this fall and I made the mistake of taking her with me to buy a new lunch bag and backpack. Sigh. However, it’s her birthday next week and she’ll be getting monogramed bags I ordered.
Hi, Hello Kitty, Goodbye, Hello Kitty!
I may have very strong opinions (see post!) but that’s also because I’ve made this mistake before. There’s no shame in learning fromour mistakes. Target, you will not fool me again!
With backpacks, that is, you should see my children’s crappy shoes.
I wholeheartedly agree with you! I only made that mistake ONCE…then I googled strong backpacks and insist on the best! You can usually find some of them on sale if your kid doesn’t insist on a certain pattern or color (my boys are more easily talked into this than maybe a girl would be) and I am not buying new backpacks again this year because they are still nice and new and BIG! 🙂
My son is about to start kindergarten and I let him pick out the Angry Birds backpack because I want him to be excited about starting school. Yes, I’ll probably replace it sooner than later but it’s important to me that he look forward to going to school, and having a backpack he’s excited to wear is helpful in that respect. However, he’s got 12 years of school after this one and I won’t be buying a new crappy backpack every year, so this is all good info…for next year.
Argh! The ClassMate Comic Strip backpack from Lands End! I kept putting off buying this when I first saw it for sale and now that I am ready to purchase it, I cannot find it anywhere! If anyone knows of one floating around for sale, please contact me and I will pay top dollar! LOL! (Just kidding. Not really. Not at all, actually.)
@Kristina, Don’t beat yourself up. I do love the pattern and both my big boys are happy to take it to school when they inevitably forget theirs somewhere BUT the zipper isn’t up to my standards. Hope you find it on ebay or something!
I had a LL Bean back pack that lasted me all through middle and high school. It was my favorite shade of purple and took a huge beating. My eldest has a Lego backpack right now that his grandmother bought him, but when that needs to be replaced it will be with something much more sturdy.
I’m a bag snob. This is what I got for my girls (they picked their colors):
http://www.redoxx.com/Backpacks-Daypacks/K-12-Kat-Pack-Backpack/91081/160/Product
Very expensive. But they’ve been great — lasts forever and takes a real beating. (For grown-ups, check out Tom Bihn.)
Jeff, I love that you are a self-described bag snob. You’ve raised — or rather the brand you reference has — a question: Why buy a new bag every year? Though a good backpack will last 20 years, I think it’s okay for a kid to want a new one every year or two. It’s part of their daily outfit. Those redoxx bags look cool, but I wouldn’t expect my kid to stay in love with it for more than 2-3 years.
Ha ha, Whitney, I think you’ve raised an interesting point that is how we approach this topic in the exact opposite way: I want one true bag to last forever and be awesome in a solid color (with sturdy zippers) that my children can accessorize with every keychain, lanyard, patch, flashlight, whistle that comes their way. New year? New doodads.
But you love shopping and accessorizing and making the bag itself more current. Fair enough.
I’m with you. We decided to let the kids buy character lunch boxes (because much cheaper than backpacks) each year but are reusing the higher quality backpacks we purchased last year.
My triplet boys start kindergarten this year and we are going with the cheap backpacks for this year. There are no hand-me-downs as they are all the same age and no other siblings (not gonna happen). They are on the small side so the backpacks they will be able to wear for years to come are a little too big for them just yet. So I guess this year we will just drive everyone nuts with our character ones. Different story when they get a little older.
I personally must have an ergonomic school bag for my children. I have two teenagers who are now carrying heavier bags than ever before. Then they complain about them constantly. So I found a company in Australia that has ergonomic school bags and backpacks for kids. They aren’t actually that expensive (even though you have to pay extra shipping to here). They also have a warranty. They may not be the prettiest bags, but they are quality and they last. You can also monogram them, or as they say, “personalize’. http://www.schoolbags.com.au/
Hi Heather,
I share your desire to only purchase quality backpacks. So much so that I have designed a backpack with a measuring system combined! Did you know you are only suppose to carry 10%-15% of your body weight. My backpack allows you to key in your child’s weight and the system calculates what that 10%-15% is for your child! If I sent you one of our backpacks would you consider reviewing it on your blog?
Thanks for the great tips. I’m looking at great toddler backpacks and I loooovvvee that mint one
Both my boys have Pottery Barn backpacks. After one year, my Kindergartner’s backpack is in need of repair (one the the shoulder straps is coming unraveled). Pottery Barn says they have no extended warranty. Just FYI.
Wholeheartedly agree! Bought my kids a Lands’ End backpack as pre-schoolers. Then they are allowed to get a new one in 5th grade. (NOT because the pre-K one is worn out, but only because it’s too small to carry big-kid homework.) So for their entire elementary career — they only need two backpacks. Lands’ Ends packs are SOOOO worth it!
Agree with all of this. My mom bought me a Jansport in the 6th grade – and I still have it to this day. After that, the only reason I ever needed a new backpack was for size reasons or when I just wanted a different look. 20 years later, all of my Jansport packs look and work great.
When my daughter was about to enter kindergarten, I looked for a high quality backpack that would last her for years and that the company would back should it ever have issues. I paid $22 for an LL Bean Junior backpack, which was the perfect size for her small frame and what she needed to carry. It was only a few dollars more than the cheap character backpacks. One year later, it still looks new. Most of her classmates’ character backpacks didn’t make it to the middle of the year.
The only thing I’ve been disappointed with is that there aren’t too many options for smaller backpacks, better suited towards the younger grades and smaller frames. The LL Bean Junior pack is perfect, though.
Thank you, thank you, thank you for this list! Your suggestion is great! I purchased two of the Frozen light-up backpack this year for my 5YO, at $20 a pop, and the zippers broke, the plastic park ripped, and the mesh parts for the water bottles also ripped. Never again. So glad I learned this lesson in Pre-K!
Any similar advice on lunch boxes? This was great!
Aisha, Working on it!
As much as I appreciate, and don’t disagree, with many of the comments regarding quality and durability…The idea of not taking the kids school shopping or not letting them choose whichever backpack they want just makes me sad. For me, that is part of the whole experience, for me and for the children. Whatever the character du’ jour is, let them have it. I am trying to imagine the first day of school when all the children race up to your child and exclaim., ” wow, I love your backpack. It is so practical!” And, let’s be honest ladies…how many of you actually choose your accessories based on durability and longevity. Let the kids have fun shopping and choosing for their first day of school. It is just part of getting excited about school.
I’ve bought both my kids quality back packs from REI. we bought my son an Osprey when he was in first grade, I used my annual 20% REI coupon and it was on sale. Got it for about $40 and it is still around. He finally did some damage to it 4 years later but is still a usable pack. We bought him a Camelback afterwards and it’s also still in use. We bought my daughter a camelback 4 years ago as well and she’s still using it. That’s a lot of wear and tear at a rough cost of $10 a year. Well worth it.
I visit a college town twice a year. I’m always stunned to see the cool thing now is to wear both shoulder straps. I’m old. In my day, we only wore one shoulder strap because – cool! But now my generation is paying the price with back problems.
My son is going into first grade and requested a backpack that his lunch can attach to. Any suggestions?
I too am a big believer in backpacks that last! I get that it’s fun to pick out a new one, but that fun doesn’t mean much if the backpack breaks in the middle of the year. Plus, the cheap ones are uncomfortable to carry. I remember by the middle of the year I would usually end up hating my backpack because it was itchy, hard to wear, and didn’t distribute weight evenly. I say save the fun for picking out a new school outfit or special binder or whatever. Get the decent backpack–the kids will get a better quality product, you’ll save money in the long run, and it teaches them a lesson about wise spending.
Definitely a big believer in quality backpacks as well. We had a Lands’ End one and it fell apart. And the company wouldn’t work with us. Bummed me out as I know it used to be such a great company. Anywhoo, I looked into High Sierra. Reasonably priced and good quality. My DS1 is HARD on his possessions. This thing has been cross country, to camp, to school and washed several times. Still going strong!
Buy cheap and you end up regretting. Always go for quality, that’s my motto.
I have experience with the Hanna backpacks, and I’ve switched to Lands End with much better luck. We’ve gone through two Hannas, each lasted barely a year. One needed repair from Grandma after a couple weeks. They have some cute backpack patterns, but I’d stick with their PJs.
Avoid Pottery Barn – they don’t hold up. And newer teen rolling ones are smaller than the old version – not big enough for a teen’s needs. Very disappointed.
Thanks for the article, with pictures too! I am surprised though at the negative feedback for Pottery Barn. I have never had a better backpack than the one my SIL got my daughter before she went to Kindergarten. She’s in 5th grade and has used that thing every day of school. It’s taken the usual amount of abuse and has gone through the wash (air dry) at least a dozen times. All the zippers work perfectly, none of the straps have frayed, the fabric still looks pretty new, even the linings are completely intact. It has multiple pockets and holders plus side water bottle holders. Maybe some of their offerings are better than others? We have the Mackenzie.
My daughter wants a new one because she’s outgrown the pattern and wants a change. I’m inclined to get an identical one in the pattern she prefers (and maybe a nickname or something cute instead of her actual first name on there).
But I’ll check out the ones you recommend as well and see what else is out there.
I purchased the Hannah backpack shown above, and it didn’t even last a full three months before it got a hole at the bottom. My child is only 5 and doesn’t carry actual books…just a lunchbox and folder every day. I am so disappointed! I’m going to go buy an LL Bean or North Face because of their quality.
Lily, I am so bummed to hear that the Hanna backpacks don’t live up to their reputation for durable clothing! Can you send it back?
Yes, they took the Hannah Andersson backpack back since my receipt was in their system. I’m still obsessed with their pjs and cords for my kids. I just now know to stick to clothes there! I’m investing in the LL Bean backpack surely. Thanks for the advice! I had no idea about LL Bean’s return policy!
We are a newer company producing high quality backpacks (padded arm straps, reinforced stitching, etc.) for kids . And with every purchase someone makes, we donate an identical backpack to child in need (with school Supplies). I’d love for you all to take a look at ours next time around! We’re proud of what we’re doing!
Thanks!
Tracy Feldman
Thank you so much for this post!!! I was looking on Amazon for a new backpack for my 3rd grader (3rd backpack this school year and we are only half way). I saw so many cute ones that sound durable but kept wondering “will it really hold up???” So I decided to look for some reviews and came across your post. I’m going to feel so much better about my purchase now when I find the pack that suits her! Thank you, thank you, thank you!!
I want to add that the Pottery Barn Kids Fairfax backpack is too small in a size-to-size comparison with the other ones on their website with varied prints. The Fairfax small is smaller enough to not allow fitting 8x5x11 folder properly. We will have to get another one when OD goes to first grade. And since it’s monogrammed, it’s a waste of money since I can’t return it. Additionally, they sell a patch and expect the customer to adhere to bag upon receipt. They don’t write this explicitly on website. Next time I will try LLBean bags. These at first seem too big for kindergarteners but I’ll do so next round.
I`ve have been looking to buy a backpack for my boy, they are all so big in size for him. What`s a good small backpack out for smaller children? Would like to now. Thank You very much.
Thank you for this! My twins are starting kindergarten this year. They have gone through preschool with skip hop zoo backpacks, which were adorable, but weren’t big enough for their take-home folders.
I was looking at Pottery Barn because I wanted a durable, nice backpack that looked fun, but the prices with personalization made me shudder. Now that I know there’s no extended warranty, I’ll be looking elsewhere.
Pottery Barn only has a 30 return policy on backpacks! While I love them and they are good quality (generally) I was disappointed to learn about their return policy when my daughters Mackenzie started to tear at a seam before even one entire year of use. I will not be purchasing from them again.
Yes, Debra, that’s no good at all. Sorry to hear that!
Thanks a lot . This website just helped me order a backpack and lunch bag for my child now going to kindergarten. Just ordered a LE backpack with a design that my daughter really likes (so I get quality and she gets a cute design).
Plug – For daycare/preschool, we went through dozens of backpacks. The only one that remotely held up that we tried was the Crocodile Creek backpack and lunch bag. They are super cute too with different options for the kiddos to choose from. Skip the water bottle (too small of opening) and food jar (does not keep stuff hot of cold), but the backpacks are quality for small kids. We did not try the one you suggested on another post, but Crocodile Creek is good enough that I wanted to mention it.
This page is exactly what I was looking for, thank you! My kids are transitioning to a new school that requires a certain solid color backpack for every child (navy blue). Completely bummed about their inability to choose their own backpacks this year we are searching for the best quality that will last as long as possible…. this school goes all the way from their current grades (1st and 3rd) to high school.
Question though – we went yesterday to check out the Jansport bags at a local store. I hate ordering things online as I like to see them in person. I haven’t owned a Jansport bag in YEARS but the ones we looked at yesterday seemed to be a much thinner material and a very poor quality than what I remember. The boys tried on both the Superbreak bag and the Big Student Classic. I think the BSC will be a tad large for their current needs, but if it has to last for years and years I’d rather not have to upgrade later. They complained that both bags had straps that rubbed and made their necks/shoulders sore and this is without anything in it to weigh it down. Has anyone had complaints of this? I wonder if they just aren’t used to it as the straps are different than this previous years bags (and also endlessly bummed that they can’t pick out a cool pattern this year!) and were looking for something to complain about.
I also really like the look of the Lands End Classmate Medium backpack, but without a local store I can’t try it out.
Hi Jennifer,
I’ve been so happy with the Lands End Classmate and I recently had a minor tear that they were willing to replace completely. Now, as for the Jansport, if the material feels thin but they still stand by their product, you should have nothing to worry about. Test those zippers good!
My son’s LL Bean backpack is still in pristine condition. I purchased for my son as an incoming kindergartener and he will now be entering grade 2. When I ordered it originally, I was unhappy with the print. They cheerfully took it back and gave me another one….even though it was personalized! I must also add, the lunch bag I purchased to match his backpack is also still in pristine condition!
Hi.. I got this backpack for my daugter first grade. Do you guys think it is ok? http://amzn.to/29eK063
Hi Amanda, I can’t tell by looking at it how well it would stand up to my high zipper standards. I do like that it has dozens of positive reviews. Good luck and let us know how it goes for you.
Any info on Under Armour backpacks? I agree, with letting the kiddos pick out the backpack of their choice. My sons going into 4th and I know he should have a good one for the new school year. I showed him the Under Armour ones and of course he wants a WHITE book bag. I’m trying to talk sense into him. Hunnie that’s going to get dirty soooo fast…. Wish me luck!
Good luck with white. So… Under Armour makes good stuff in general. For backpacks, I would check the return policy and the zippers.
I bought my son an LL Bean backpack when he started K and it’s still going strong after 2y of nearly constant use between school/camp/travel. The only thing I don’t like is that it doesn’t have an outside pocket for his water bottle. We’ve had a few water bottle spills that have soaked the other items in his backpack. It looks like some of their Deluxe versions have a water bottle pocket, so I’ll probably get one of those next time around.
What are your thoughts on matching lunch bags? Bought my son the north face recon from your post (he chose blue with hyper yellow/green lightning bolts vs plain black) but he also wants a black Star Wars lunch bag. Should I just get over my personal feelings about matching and let him have what he wants. I think the black will have more versatility in the long run, but, alas, he’s already seen both….what to do, what to do…
Totally agree with your philosophy. I had an Eddie Bauer backpack in highschool/college that I got almost 20 years out of before giving it away. It was very similar to the classic LL Bean. That’s what I’m looking for for any kid I’m outfitting.
We bought our girls Fjällräven backpacks (the mini) and they are AWESOME!!! Turns out our au pair from Sweden has one the same size and has had it FOREVER! Can’t say enough good things about them!
I’m in the process of purchasing back packs for my grandsons and know they will need to be durable, but am also concerned about comfort. All of your comments have been so helpful! Thanks again for your input!
Great post! Although you are incorrect about the following statement:
But if it doesn’t, it will be repaired or replaced for the lifetime of the backpack. As in, never buy another backpack again!!
Companies offer lifetime warranties for the lifetime of the product, not the lifetime of the person using the backpack. It would be unreasonable to expect a company to constantly repair / replace the backpack for the rest of your life.
Hi Andrew, I recently listened to an episode of This American Life in which they discussed in detail the LL Bean return policy. Indeed, people can exchange a backpack for their whole lives, but it is not recommended.
Soo funny…I actually took my school backpack on my honeymoon to Mexico! Lol! I don’t know how long I had it prior, but I did carry it all through college and high school. I had to scratch out “I love David” written in pen on the front (NOT my husband…hahaha). It made a great beach bag and we took it on our day trips!
This post is hilarious! Thanks!
I’ve bought 4 Lands End backpacks for two of my sons over the years and they’ve held up so well, one even survived multiple instances of banana being left inside and rotting in the bottom- it washed up quite well. As I’m perusing LE to purchase a backpack for my daughter entering kindergarten, I’m disappointed to read negative reviews about a decline in quality and flimsy materials, as well as too-wide straps. Now I’m hesitant to get a LE backpack for her. My kids like the clip at the sternum so that’s a must-have for her, I’m hoping to find something with that feature and quality materials.
Alison, I purchased a LE backpack for my incoming kindergartner and he is super excited about it. It looks a little bit big though still in range — but we haven’t really given it the full test of actually using it. I’ll be interested to hear what you choose.
Hi, I agree with you too. I got Ergobag Satchel for daughter. Expensive but well worth it. She walks home so the rain cover is great. Lots of accessories and you can adjust the back depending on height. What’s cool is that it’s made 100% of PET bottles. Daughter is starting high school (in UK so 11yo, year 7) and I did take her schooling once to choose a one she’d like but the quality of these bags that are made to attract kids are just awful. The ergobag for kindergarten is even cooler I think! With big sets of ‘stickers’ you can get to personalise. Yes, it costs a lot but you know that it will last years!
Thank you for this post!!! My 2nd grader and Kindergartener have Pottery Barn backpacks for pre-K and 1st. The backpacks were great; however they are not big enough for the new school year. I was searching for quality backpacks and came across your post. I chose Land’s Ends and got both backpacks for $58, which is a deal because PB were $84. An added plus is the monogramming is free with Lands’ End.
Let kids be kids. What kid wants ONE backpack for the rest of their school life? That’s absurd. Especially has there are so many cool patterns, prints and materials and they express what that kid is all about for that short time. If you as an adult are all about one backpack forever then do that.
I am TOTALLY with you here (and on lunchboxes, too). However, I’ve purchased two Land’s End backpacks for my son, one when he was 3 for all-day preK (two years of it) and the second when he entered kindergarten last year (Fall 2015). The first one was toast at the end of year 2 — the zipper broke. Guess what? The zipper also broke on the second one (after just one year) JUST A FEW MINUTES AGO. I’m sending it back this time and switching to LL Bean. Theirs just look more durable. I want to love Land’s End (they make kick-ass, super durable T-shirts for boys!), but two failed backpack experiences leave me less than enthused.
Anther amazong choice is the Herschel Supply Co. Heritage Kids’ Backpack
Amanda, I noticed that you, too, spell “amazing” as “amazong” — I do that all the time.
Jansport hands down my bro and I still have ours still in mint condition from 1995. Not bad considering it was dragged through countless sleepovers, concerts, beach, hiking, camping and international trips in addition to all hs, college and grad books crammed to the brim in it. Now mine is used as our go to for diaper, first aid kit and kids essentials bag and looks and functions good as new!
I just bought my 12 year old son a new Adidas backpack (solid black) for 7th grade after he pleaded with me to please, please not make him use the LL Bean red pack with the blue shark on it this year (that I bought him for kindergarten). 🙂 That said, the shark pack is in fine shape after seven years of daily use–I recommend the LL Bean packs without reservation! Hope Adidas gets us through high school…
I share your desire to only purchase quality backpacks. So much so that I have designed a backpack with a measuring system combined! Did you know you are only suppose to carry 10%-15% of your body weight. My backpack allows you to key in your child’s weight and the system calculates what that 10%-15% is for your child! If I sent you one of our backpacks would you consider reviewing it on your blog?
I appreciate this post, however, I don’t think there is a backpack that will last from K-12. I am a high school student, and each and every day I load my backpack up with 20-30 pounds. Yes, POUNDS. I weigh it sometimes so I can justify what I am putting up with. I take this (typically 24 pound) backpack filled with textbooks and paper and anything that I will need for school, with me to school everyday. I think it’s a lot to ask of a backpack to withstand this much use for a period of time over 2-3 years. I got a very nice backpack 1.5 years ago, and it is beginning to break down bit by bit. So, yes it is important to get nice backpacks, however I would argue that a cheaper backpack that will last all of elementary school (like one of this Jansport backpacks first graders have) will set precedence for a nicer backpack for high school. Now, I do acknowledge that I am taking “advanced” classes, and maybe if I took lower level classes I would have fewer textbooks to lug around, therefore increasing the expected lifetime of my backpack, so maybe with signing up for AP/IB classes, one must also put into consideration a new backpack, in addition to expensive tests. Which could be why (at my school) there is a huge socioeconomic divide between people who take advanced classes and people who don’t.
Great article. On your suggestion, I checked out Land’s End. I ended up purchasing their Classmate Medium Backpack. It is typically $39.00. But with a markdown and 40% promo code, I got it for $11.99! And if your purchase is over $50, you also get free shipping. I ended up getting backpacks for all three kids and rash guards for my two boys for $55.00. If anyone is looking for a good deal, check it out.
REI changed their return policy a few years. Now you can only return things for 1 year.
I will have to update this post, soon, Steve. REI has stopped selling my favorite backpack and so has Land’s End. New strong opinions forming as we speak!
Fingers crossed that updated strong opinions be forthcoming soon! My son starts school July 31 (go ahead and take a moment to say WTF) and I’ve decided it’s time to buy a high-quality, long-lasting backpack. If you have formulated any strong opinions regarding lunch boxes, those would also be welcomed. 🙂 Either way, thank you for this both helpful and entertaining post! I’m going to take a look at LL Bean.
Be conscious consumers – buy packs made in the U.S.A. Check out Tom Bihn, Topo Designs and Red Oxx. If you want to buy a pack that will last a lifetime, then check out those manufacturers.
Each year, new parents come to our forest school asking what to look for in a pack for their 3-5 year olds. REI is our dirt, mud, creek, stick-carrying, rock-hauling, ACTUAL hiking daily suggestion, however, all packs should have both a waist belt and the chest strap to correct the position on your child’s back.
Thank you for such an informative review! Here I am, reading it almost two years after you originally posted it. I hope you can give me just a bit more insight. I am leaning toward a backpack from LL Bean for my daughter going into kindergarten. You did not mention a the LL Bean junior size vs. the LL Bean deluxe. Do you think the Deluxe would be too big for an almost-five-year-old kid? Would a kid size out of the LL Bean Junior too quickly? Thanks again!
I would recommend using the LL Bean deluxe bc many times the teachers want to be able to send home full-size folders and paperwork that just doesn’t fit into the junior size bag. Plus, the LL bean bags are sturdy enough to use multiple years, especially if you have them cleaned every 6 months, and the junior would be outgrown by first grade for sure. Happy shopping!
I love reading about different opinions when it comes to preference. But, I was horrified after scrolling through all the comments. My daughter is 6 years old now. When she was 4 and in Pre-K, I bought her a purple Patagonia backpack, which she insisted on using in Kindergarten as well. I was slightly frustrated as I couldn’t understand why she didn’t want a new one. Finally, as she was about to enter first grade, I searched for the perfect (in our opinion, as we chose it together), and ordered her the Youth Recon Squash from TNF in hot pink. That color was not available on their official website, so I had to search all over the U.S to find a retailer who still had it. I finally found one in their Chicago store, and placed an order, paying extra for shipping. I wouldn’t want anyone else in my daughter’s school to have the same backpack, and thank goodness, no one does. I don’t want any mix-ups. I would love to buy my daughter a new one every year. I see nothing wrong with that. Her “old” backpacks would be used on trips, or given to any of her younger friends that may want it. Then again, this is coming from a bag snob mommy who has Chanels as throw-around bags. (I am not rich at all, I just work hard for my money and enjoy buying things that make me happy. Oh, also, I’m Asian and from New York, so it’s quite common and normal in my opinion )
We have had the Swiss Brand backpacks for 2 years now, and they wash really well, have held up, and are great functionally. We landed a deal where they were 9.99 at Office Depot, and they now are more pricy – which is sad because our youngest child now needs a backpack – and so they are now competitive in pricing with the other brands you listed.
I need to stock up these backpacks for my kids. As a Queen B mom, i have to make sure that my kids are getting the trendy style. Remember to frequently check out this blog like this is something that you cannot miss out.
My kid is going to first grade and requested a backpack, can you any sugguestions for me?
Thanks for this review! Really appreciate some ideas on where to find quality backpacks. Not only is durability important , but fit and ergonomics are as well! I hope you won’t mind my sharing my disagreement on one point: returning an item after five years of use feels like an abuse of the system. If something is defective or otherwise doesn’t work out for you, by all means return! But if you’ve gotten a good deal of use out of it, at some point you’ve gotten your money’s worth and it seems only fair to pay for that. I say this because it’s important not to make this a trend. Too many people abuse the system and the stores will either increase prices or take away their generous return policy which hurts all of us.
This was an awesome read! My daughter is starting pre-K this year and we have found her a Pottery Barn kids McKenzie backpack. She is 41 inches tall and the small one runs 43 inches to 48 inches. A large runs 48 inches or higher. If we are planning on using this year after year, what size do you recommend?
I agree that spending $60 on a backpack once is better than spending $20 every year on one. Going for quality over quantity is always a good idea. When I was a kid, I had 3 backpacks for the entirety of my school years. They were good strong backpacks.
Thank you for this post. Great tips for our little one.