Disclosures and Review Policy
- Want to advertise with us? Jump on down.
- Curious about our bloggy relationships and affiliations? Here they are.
- Wondering about the existing review policy? Read on.
Who we are and what we like
The Rookie Moms, Heather and Whitney, are interested in products that make life with a new baby more fun. We will recommend products if they are relevant to our mission of supporting women in their first years of motherhood. Our kids range in age from zero to eight.
Occasionally products are relevant to mention in our editorial section, but only if they are closely tied to our themes and our interests. We don’t write about unhealthy food, pets, teenagers, NASCAR, expensive clothes, refinancing, cancer, bungee jumping, weight loss, sports, plumbing, 3D television, movies we don’t watch, and other stuff I can’t think of because we’re not into it. If you contact us regarding a category of product that does not personally interest us, we’ll be referring you to our advertising opportunities.
Unique baby carrier? Yes please. Noisy toy or helpful gadget? It depends. Car wax? No thank you!
If you believe your product is a good fit for RookieMoms.com, email us at reviews @ rookiemoms.com to have it considered; we’ll let you know if we’re interested. Accepting a product for review does not guarantee a review, and coverage may or may not be positive. We will disclose the source of any products reviewed.
In other words:
- Do we receive free items?
Sometimes, and we will mention that fact in the post.- Do we review all items or just the ones we like?
We share what we like and what we think is interesting (or funny!) to our readers.- Are there some items that we feature that we found on our own?
Heck yeah, most of our favorites were not freebies.- Are we paid for any of the reviews or posts?
If we were, we disclose it in the post.
We receive a small percentage of an Amazon purchase if initiated from Rookie Moms. That’s a nice way to support us. We receive a small percentage of a CafePress and Zazzle purchase of Rookie Moms swag. Get your favorite rookie mom a t-shirt and help us out too.
We write for Giggle.com as well and a few other places. We used to write with the Parent Bloggers Network so you’ll find those posts sprinkled throughout our archives. As members of PBN, we reviewed products and always disclose when a post is related to a product we got from them. In the past, we have also acted as spokespeople for Huggies, Babycenter, the Eco-Toy Alliance and Healthy Child Healthy World.
Editorial reviews are separate and distinct from advertising on RookieMoms.com. If you would like to advertise on RookieMoms.com, you can work directly with us or go through Federated Media, our ad network.
Any questions? Let us know that too! reviews @ rookiemoms.com
updated November 1, 2012
[...] Two of the coolest chicks I met at BlogHer this year were Erin and Rachael from TodaysMama.com. So when Rachael asked if I would take a look at some new baby and mama products from Maclaren, I just wanted to say yes, simply because I like Rachael. Also, I have had the same Maclaren stroller for nearly five years and completely trust them as a brand. (Believe me, I work in marketing, and I do not say this about many brands.) Hey! Did you notice I just said “believe me”? I am clearly presuming that you trust ME as a brand. And you should! [...]
Hi Heather and Whitney.
I have 2 products that may be of interest to your readers: My WEEK: A Magnetic Weekly Calendar for preschoolers and BABY TALK: A writable board book to record and draw baby’s first 20 words. If you think these will be a good fit, I can send you the samples. Thank you!!! Looking forward to hearing back from you.
Nathalie
Hi Heather and Whitney, I’m excited to be reaching out to you on behalf of an innovative new baby registry boutique website that caters specifically to moms who are not finding out the sex of their babies before they are born: http://www.NotFindingOut.com. Our site allows moms that are not finding out their baby’s sex to register (and people to shop) like traditional baby registries but with a twist: items are marketed in girl and boy pairs and as soon as the baby is born, the gender-specific version of the gift is immediately mailed out to the mom! No more waiting until after the baby is born to shop for those precious girly pink and little boy blue goodies…
The site you see online now is being completely reworked to be more attractive and user-friendly. Later this month, we will be launching a completely new and improved website. We are so excited because there is no other baby registry that offers this service for not-finding-out moms!
For almost three years, http://www.NotFindingOut.com has been growing by word of mouth while doing essentially zero advertising or marketing. Now that it’s a new year and we’re getting a new look, we are very eager to spread the word and market our service to all of the moms-to-be out there who are not finding out the sex of their baby!
If there is any opportunity to be featured on your blog, we would genuinely appreciate the support! Also, if you have a media kit or procedure for advertising on your blog, we would love to hear about it. In the meantime, thank you for your time and consideration. We look forward to hearing back from you!
Hi — I am trying to reach Whitney, who I met at the MammaBear Conference and had a nice conversation. I run a PR and social media firm, LP Group and would like to speak to you about a client opportunity involving Kazaana, a new social media platform for families and kids. Please get in touch — email or 206.852.8427. Thank you.