Shine collects their favorite stories and posts from the internets PLUS some original writing in an attempt to be a one-stop-content shop for busy busy women. I don’t know if this help or hurt fledgling sites like ours but I don’t think we’re necessarily frenemies.
Let’s start with the good stuff:
- The Parenting editor is Crazedparent — she’s funny and has two sons. The overall editor is from Jane Magazine and about to become a rookie mom herself. Cool.
- Shine invited us to a little sneak preview and we enjoyed some excellent food and some small trinkets as well as a full afternoon with only grown-ups. Not to mention that the pink purse that came with my magazines made a nice makeshift easter basket for Holden’s egg hunt and also carries up to 17 little trucks and balls with ease.
- They’re one day old and already featured us twice; I could get used to this!
Sorry, did that just get too “meta” quoting them quoting me? I’m pretty excited if my little words could reach their 45 quadrillion readers. But I digress.
Isn’t there maybe a dark side to all this link love and content aggregation? Jason Calanacis certainly thinks so. While I was busy emailing a friend the articles above, my husband sent me this blog post about why content providers should drop Yahoo in favor of writer-friendly Google. He says:
If Yahoo wants to go “winner take all” that’s their right, but the niche content sites should stand up for themselves and vote with their partnership dollars for a true partner who doesn’t run off with your business in the night.
Yikes. But they were so nice to me. They fed me and gave me a makeover (sure, Alec teased me about looking like a hooker – but that’s a story for another day), how can they be bad?
Time will tell whether this shiny new online magazine succeeds by partnering with us or by smooshing us out. I wonder if I’ll be able to tell the difference.
What do you think, Whitney? World?
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