Love or shove: the Nuroo baby-wearing shirt?

I wore my babies All The Time and used the ergo, BABYBJÖRN, fake-moby wrap, and whatever else I could strap to my person. So, what do you guys think about this baby-wearing shirt that promotes skin-to-skin snuggling without the need for another carrier?

NuRoo baby-wearing shirt in action

Okay, that picture is so cute that it almost makes me want another baby.

NuRoo Pocket promotes sibling-time

And here’s the handy diagram about how to install the baby into your clothing (click to see it bigger and visit to their full-on instruction page with video):

How to wear the NuRoo Pocket

What do you guys think, love it or shove it?

[All images from]